The goal for a designer is to create arrangements that meet customer requirements. This will ultimately help to minimize or eliminate any negative judgements. To reinforce this point, the most important element that a designer must take into account is designing to the customer requirements. Other skills that help a flower designer to receive positive ratings are having a passion for flowers,and combining that love with lots of creativity and artistic talents to design incredible floral arrangements.
Single, larger blossom flowers, such as roses, carnations, zinnias, tulips or lilies, usually make up the focal points of a piece. Taller stems with multiple flowers can balance things nicely. Delphinium, gladiolus, and snapdragon are good examples of flowers that can add extra height and texture. "Filler" flowers, or stems with many small buds, are great for topping of a bouquet with a full and delicate look.