The goal for a designer is to create arrangements that meet customer requirements. This will ultimately help to minimize or eliminate any negative judgements. To reinforce this point, the most important element that a designer must take into account is designing to the customer requirements. Other skills that help a flower designer to receive positive ratings are having a passion for flowers,and combining that love with lots of creativity and artistic talents to design incredible floral arrangements.
Line direction is where flowers placed in the design giving the arrangement vertical direction, horizontal direction, or a diagonal line. Line materials also place curves into the flower design. Without line in a design, we would not have any fluid movement. Our eyes would be stuck and not circulate throughout the design to see the whole image we are trying to create.